BOONE, N.C. — Appalachian State University athletics officially launched its new marketing and branding campaign — DEFINE THE MOMENT — on Tuesday.
The Define The Moment campaign will be used through at least the 2016-17 academic year to promote Appalachian State athletics and its 20 teams.
Appalachian State’s student-athletes, coaches and athletics staff are committed to defining each and every moment — athletically (champions on the field and courts), academically (champions in the classroom), in the community (champions on our campus and surrounding areas) and in customer service (champions to our fans).
App Nation can Define The Moment in the following ways:
• Join the Yosef Club!