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Ben Askren, the UFC’s most compelling new addition in years, wants to truly parallel the treatment the organization showered upon Ronda Rousey when she debuted nearly six years ago.
The unbeaten welterweight, acquired in an unprecedented trade between the UFC and ONE Championship in Japan for former record-reigning flyweight champion Demetrious Johnson last month, is hopeful his star power will convince the UFC to create a new 165-pound division that other fighters have clamored for.