College football fans will buy almost anything with their favorite team’s logo or branding on it. SEC fans in particular, Alabama fans especially. The latest product to carry a university license: tires.
Firestone has signed a licensing deal with Alabama to make Crimson Tide tires, starts at $139 each pic.twitter.com/3OLU0WQl2G
— Darren Rovell (@darrenrovell) December 14, 2016
If you don’t think Firestone will sell millions of these, then you don’t know Alabama fans. Hopefully they make them in sizes to fit pickup trucks.
(You can follow Chadd Scott on Twitter @ChaddScott)