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Miami's Mark Richt styles in 1982 Italian jeans ad

Related Topics: Mark Richt, Jeans

Mark Richt is tasked with returning swag to “The U.” What’s cooler than a new coach with two SEC championships and a .740 winning percentage?

How about one who boasts a credit in a jeans commercial accompanied with a voiceover almost exclusively in a foreign language? That’s what the 15-year coaching veteran also brings with him to Miami, Matt Porter of the Palm Beach Post uncovered.

While a quarterback at Miami, Richt was cast as “jump roping blue jean model” in a 1982 commercial for Italian-based Jesus Jeans. (I’ve never seen anyone wearing Jesus Jeans but I will pay handsomely for a pair now.